Privacy Policy

Overview

Piscora is an independent reference website for fish and aquariums. We collect only the minimum information required to operate and improve the site. We do not sell personal data. The site is funded in part by advertising, which is described in Advertising below.

We process personal data only where we have a lawful basis to do so, such as consent, legitimate interests in operating the site, or legal obligations.

Information We Collect

Information you provide

We may collect limited personal information if you choose to contact us, such as:

• Your name
• Your email address
• The content of your message

This information is used only to respond to your enquiry.

Information collected automatically

When you visit Piscora, some information is collected automatically, including:

• IP address (typically anonymised or truncated where supported)
• Browser type and version
• Pages visited and basic usage data

This information is used solely for site operation, security, and performance analysis.

Cookies and Analytics

Piscora uses essential cookies required for the site to function correctly, such as keeping an admin session active and remembering your privacy choices.

We also use privacy-focused analytics to understand how the site is used. These tools are configured to minimise data collection and avoid cross-site tracking. These analytics:

• Do not track you across websites
• Do not build personal profiles
• Are used only to improve content and performance

Adverts on the site are served by a third party that sets its own cookies. See Advertising for what those are used for and what choices you have.

Advertising

Piscora is funded in part by advertising. We use Google AdSense to display adverts on some pages. Adverts are clearly labelled and kept separate from our editorial content, which is never influenced by advertisers.

Google and its partners use cookies and similar technologies to serve adverts, measure how they perform, and limit how often you see the same advert. Depending on your choices, adverts may be:

• Personalised, using data Google already holds about you
• Non-personalised, based only on general context such as the page you are reading and your approximate location

Where required by law, including in the UK and the EEA, we ask for your consent before any non-essential advertising cookies are used, and you can change or withdraw that consent at any time.

You can also control how Google personalises adverts across every site you visit in your Google Ad Settings. How Google uses data from sites that use its services is described at policies.google.com/technologies/partner-sites.

We never share your name, email address, or the content of any message you send us with advertisers.

How We Use Your Data

We use collected data to:

• Operate and maintain the website
• Improve content accuracy and usability
• Respond to enquiries
• Protect the site from abuse and security threats

We do not sell your personal data, and we do not build advertising profiles ourselves. Adverts are served by Google, which may use cookies for the purposes described in Advertising.

Data Retention

Personal data is retained only for as long as necessary:

• Contact messages are kept only while required to respond
• Logs and analytics data are retained for limited periods for operational purposes

Data is deleted when it is no longer needed.

Data Sharing

We do not sell or rent your personal data.

Data may be processed by trusted service providers (such as hosting, analytics, and advertising providers) strictly for operating and funding the site, under appropriate data protection safeguards.

Our advertising partner is Google, which acts as an independent controller for the advertising data it collects. See Advertising for details and for how to manage your choices.

Security

Piscora uses modern security practices to protect information, including:

• Encrypted connections (HTTPS)
• Restricted access to systems
• Minimal data collection by design

No system is completely secure, but we take reasonable steps to protect your data.

Your Rights

Depending on your location, you may have rights to:

• Access personal data we hold about you
• Request correction or deletion of your data
• Object to certain types of processing

You can exercise these rights by contacting us.

Children's Privacy

Piscora is intended for general audiences. We do not knowingly collect personal data from children.

Changes to This Policy

This policy may be updated as Piscora evolves.

Any changes will be posted on this page with an updated revision date.

Contact

If you have questions about this policy or how your data is handled, you can contact us at:

Email: contact@piscora.com

We aim to respond within a reasonable timeframe.